Immediate in store
Withdraw as of now your products in this store
Who never noticed the famous 100% logo displayed by the biggest names in motocross during the 80s? The brand worn by Bob Hannah, Ricky Johnson, Johnny O'Mara, David Bailey, Jeff Ward made a comeback in 2012! It all started in 1982. The young Drew Lien, wanted to get into the MX business and was looking for a name for his brand.
For the little story! It is in front of a poster of Bob Hannah hanging at home, with the number 100, that his idea came: "I looked at the poster of Bob Hannah who wore the number 100 that year. Then I asked myself, 'What do you have to do to win? You just have to give it 100%, like Bob Hannah does. The brand name was born.