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POC helmets: design, safety and comfort

POC is a Swedish brand created in 2005 which launched a range of helmets for snowboarders and then for cyclists. Research plays an important role at POC in developing the products that will provide the best possible protection for athletes.

The R&D department, is responsible for optimizing the performance and aerodynamics of POC products by allowing the cyclist to move faster using less energy.

The POC helmet is aerodynamic, lightweight and comfortable and its design is singular, flashy and colourful so as to allow the brand to stand out from its competitors.